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Featured Employers
Marketing Associate Internships - Summer 2024
Company: ServiceNow
Location: Nationwide, US
Employment Type: Internship
Date Posted: 10/01/2023
Expire Date: 12/01/2023
Job Categories: Advertising/Marketing/Public Relations
Job Description
Marketing Associate Internships - Summer 2024
Internship Program Overview 
At ServiceNow, we’re looking for students who want to learn, grow, and take a giant step early in their careers, all while making a giant impact. We offer 12-week summer internship opportunities across various business functions.  

Interns will participate in executive speaker series, career development workshops, philanthropic efforts, and team-building activities. Additionally, interns will have access to online learnings and a dedicated summer coach to further grow their careers with us. 

If you want to make work, work better, we want you. To learn more, check out our Early Career Page! 

Marketing Intern Overview
We have five different teams with open roles. Please see details about each team and their role below:  

Enterprise & Field Marketing
Partners closely with sales to deliver and activate integrated campaigns that build and accelerate pipeline in-region through meaningful customer & prospect engagement.
  • What you will do: deliver in-person and virtual events, create account-based marketing plans, plan and execute campaigns, coordinate campaign follow-up, and report on lead-flow and performance
  • Specific skills are an advantage for certain roles (not all):
  • Digital marketing systems (i.e., marketing automation platforms, CRM platforms, webinar, social media tools, SharePoint, wiki sites).
  • SaaS event tools (RainFocus, Cvent)

Strategy, Planning & Operations Marketing
Drives operational excellence, fosters a culture of collaboration, and builds alignment within and between orgs to enable Marketing’s success.
  • What you will do: Support cross-functional projects and programs plans. Develop, maintain, and improve key processes and tools across Marketing, spanning across people, culture, planning and much more!
  • Specific skills are an advantage for certain roles (not all):
  • Project management, change management, portfolio tracking, communications, planning, budget and forecasting
  • Stakeholder and meeting management
  • Data and business analysis, problem solving
  • Data preparation in Excel, and presentation skills in PowerPoint.

What is Digital Marketing?
Delivers compelling, always on digital experiences that increase engagement and conversion with optimal content, media and personalization powered by effective technology, data excellence, and innovation throughout all our digital properties.
  • What you will do: Monitor and evaluate results and performance across the major digital channels and markets. Use various Adobe & web analytic tools to acquire new customers, support the compilation of data and develop recommendations.
  • Specific skills are an advantage for certain roles (not all):
  • Working with quantitative and qualitative data. Analytical Tools (MySQL, Adobe Analytics, Google Analytics, SA360, Google Ads)
  • Adobe Experience Manager (AEM), or similar Web Content Management System
  • Java development & testing, HTML/CSS, Search Engine Results Page (SERP) layouts for variety of devices (desktop, mobile, tablet)
  • Working with marketing automation platform such as Marketo and campaign management
  • Software development and test automation experience
  • Familiarity with Agile, Scrum, Waterfall techniques

Product & Solutions Marketing
Defines and curates buyer personas, customer centric solutions/product messaging, positioning and buyer enablement that drive awareness and differentiation in the marketplace and support sales.
  • What you will do: develop marketing strategy and connectedness through messaging and positioning, product and solution launches, sales, and field enablement.
  • Specific skills are an advantage for certain roles (not all):
  • Messaging and positioning, storytelling
  • Effective Communication
  • Sales Enablement

What is Brand Marketing?
Builds, protects, and scales our brand recognition in powerful, emotional narratives and protects our reputation to continuously grow our base of loyal customers.
  • What you will do: manage cross-channel media campaigns, organic social media, talent brand content development
  • Specific skills are an advantage for certain roles (not all):
  • Graphic design experience with knowledge and skills in using Adobe Creative Suite (Illustrator, Photoshop, and InDesign)

Who you are:
  • This position is not eligible for employment-based sponsorship. 
  • Currently pursuing a Bachelors degree in Business, Marketing, Data Analytics, or related field, at an accredited college or university 
  • Graduating December 2024, or later 
  • Able to commit to a 12-week internship in summer 2024 (May-August, or June-September) 
  • High proficiency in MS Office Suite of Products (Word, Excel, Outlook, PowerPoint) 
  • A quick, yet thoughtful decision maker who knows when to ask questions, when to act, when to escalate, and when to ask for help. 
  • Highly collaborative, team-oriented, detailed, and organized with ability to manage time and multitask. 
  • Excellent written and verbal communication, leadership, and presentation skills 
  • Passion for storytelling and identifying trends. 


For positions in the Bay Area, we offer a base pay of $33.51, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs (subject to eligibility requirements). Compensation is based on the geographic location in which the role is located, and is subject to change based on work location.
Contact Information
Contact Email:
Website: https://hbcuconnect.com/resumes/?ci...
Company Description:
ServiceNow believes in the power of technology to create better ways to get work done, to make the world of work, work better for people. We are excited and humbled to be named a “Great Place to Work,” a top U.S. employer by LinkedIn, and one of the best midsize employers by Forbes. We’re looking for people who are ready to roll up their sleeves and are passionate about creating products—and a company—that will change the way the world works.
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